Toy Fair New York 2027
About Toy Fair New York 2027
Toy Fair New York is where the global toy community meets each year and where the business of play gets done. For more than a century it has been the industry's central marketplace and remains the largest trade-only event for the toy and play industry in the Western Hemisphere.
The official Toy Fair / Toy Association site states:Toy Fair 2027 takes place February 20–23 at the Javits Center.Four days in New York City bring together tens of thousands of buyers, retailers, manufacturers, inventors, licensors and media. The programme includes product debuts on the show floor and Toy Fair University sessions on trends, retail strategy and licensing.
The toyindustry generates about $155.7 billion in annual U.S. economic impact, with a global market of $111.8 billion in retail sales in 2024 (organiser figures). The 2026 edition (14–17 February) has already been held.
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